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Tomide Williams

Key Achievements

A collection of milestones, contributions, and experiences I'm proud of, from the impact of my work to speaking engagements, community initiatives, and recognition beyond my career.

  • 200

    Paying B2B customers

  • 1,000

    Users in 3 months

  • 5x

    Product downloads

  • 30+

    AI systems built

  • ₦10B

    Deal value contributed to

  • $500K

    Transaction value

  • $30,000

    In revenue

  • 47,000

    LinkedIn followers

Results by Company

What each role delivered, in numbers.

  • EdTech · Product Marketing

    Koppoh

    From zero to 200 customers

    Built Koppoh's go-to-market engine from the ground up, bringing together positioning, lead generation, CRM, lead scoring and automated conversion systems to build a repeatable path from prospect to customer.

    200
    Paying B2B customers
    60x
    ROAS
    1M+
    Impressions
  • AI Car-Tech · Go-to-Market

    Drivewell

    1,000 users in three months

    Helped take Drivewell from zero to its first 1,000 users by combining customer research, positioning and multi-channel acquisition to find the product's early market.

    1,000
    Users acquired
    $20K
    Parts revenue
  • B2B · Performance Marketing

    Accinvest

    Lower cost, better acquisition

    Built paid acquisition, outbound and account based campaigns focused on reaching the right businesses, creating qualified opportunities and improving the economics of customer acquisition.

    25%
    Lower CPL
    10x
    LinkedIn Ads ROAS
    2x
    Client acquisition
    10+
    B2B partnerships
  • Product Marketing

    Whoosh

    Growth across the funnel

    Used product marketing to improve how customers discovered, understood and adopted the product, contributing to stronger downloads, activation and sign ups while reducing churn.

    5x
    Download growth
    400%
    Activation growth
    250%
    Sign up growth
    30%
    Lower churn
  • AgriTech · Go-to-Market

    TBT Agro

    $500K in launch week

    Supported the go-to-market launch of a technology enabled agricultural marketplace, helping build demand and acquire customers across the US, Netherlands and China.

    $500K
    Launch week volume
    3
    International markets
  • B2B Sales · GTM

    Workaholic360

    10,000+ prospects

    Built a 10,000+ company prospect database and helped develop the outbound and CRM infrastructure used to find, qualify and convert B2B opportunities.

    10,000+
    Companies
    50%+
    Show rate improvement
  • Commercial · Lead Generation

    Bridge & Link Associates

    ₦10B in deal value

    Marketing and lead generation work contributed to five commercial deals worth approximately ₦10 billion in aggregate value.

    5
    Commercial deals
    ₦10B
    Aggregate value

TEDx Talks

Two talks, two ideas.

  • Tomide Williams speaking at TEDxTanke

    TEDxTanke

    The Hidden Cost of AI in Marketing

    AI can make marketing faster without necessarily making it better. The talk examines what businesses risk losing when speed and automation come at the expense of customer understanding, strategy and judgment.

    Watch the talk
  • Tomide Williams speaking at TEDxUniOsun

    TEDxUniOsun

    The Rise of the Creator Economy

    The creator economy is changing how people turn knowledge and expertise into opportunity. The talk explores how storytelling, niche communities and trust can create new paths to economic value.

    Watch the talk

Other selected stages

  1. 01LinkedIn Local Ekpoma
  2. 02LinkedIn Local BootCon
  3. 03LinkedIn Local UNN
  4. 04LinkedIn Local Akure
  5. 05LinkedIn Local Kaduna
  6. 06LinkedIn Local Abeokuta
  7. 07Cloudee Tech Conference
  8. 08Gen Z Summit Africa

Events I Have Organized

Rooms I have helped build for founders, professionals and communities.

  • Convener

    LinkedIn Local Jos

    Hosted the largest LinkedIn Local event in Northern Nigeria, bringing more than 500 people together around careers, digital skills and opportunity.

  • Team Management and Marketing Lead

    LinkedIn Local Nigeria

    Led the organizing team and the marketing behind LinkedIn Local Nigeria, a national gathering that connects young professionals with opportunities to learn and grow.

  • State Vice President, Plateau

    Jamie Pajoel International

    Vice President of the Plateau State chapter of Jamie Pajoel International, a global youth leadership organization, helping plan its state events and community.

  • Founder and Convener

    AI GTM Africa

    An event I am organizing around marketing, go-to-market and AI across Africa, bringing founders, operators and marketers together to learn from each other.